10 Reasons why Life Insurance is really Love Insurance

10 Reasons why Life Insurance is really Love Insurance Thumbnail

Posted 27th January 2020 by Lara Maynard

Life Insurance is not a topic on anyone’s small-talk list, but Love is something we’ll talk about all day long. So what if, with a slight change in perspective, we told you that Life Insurance has just been labelled wrongly for all these years… It’s the greatest gift, the ultimate sacrifice, so really, if we’re honest, shouldn’t it be called Love Insurance?

Here are some great reasons why:

  1. Like love, life insurance could last a lifetime. Chocolates last barely a few minutes, flowers a week or two but life insurance helps protect your loved ones in case one day you can’t. In most cases, life insurance costs less per month than a bunch of flowers, too!
  2. Roses are red, violets are blue, I bought Life Insurance, because I love you! There is no other reason to buy it; it is driven by love, care and a commitment to your family’s future – even after you’re gone.
  3. Life insurance is one of the most selfless things you can buy because you will never actually see the benefit of it. Life Insurance allows your partner and loved ones to take the time to heal after you’re gone, and not have to focus on financial issues at an already difficult time.
  4. If someone relies on your income now, what would they do if you weren’t there? We all want to be there for our children and will do anything to provide for them, but what if you weren’t? Life insurance allows you to make sure your family is financially secure even if the worst should happen.
  5. You buy life insurance to protect the ones you love. Remember that you can also show a bit of self-love and add in critical illness cover, too. This pays out a lump sum if you’re diagnosed with a serious illness. This can be used to pay off your mortgage, cover your salary, and pay for other unforeseen expenses that come from living with a serious illness.
  6. Life insurance protects what you love by providing security and peace of mind – it wraps an invisible blanket around your family and you can feel safe in the knowledge that they will be looked after when you’re gone.
  7. Love is based on trust. Life insurance policies can work better if they’re placed in trust, too!
  8. Like love – without life insurance, life just isn’t quite the same. The costs to your loved ones after you’re gone can really start to add up. The average cost of a funeral in the UK is £4,271 – that’s not an amount that many people have ready in savings. Factor in the reliance on your income, and you not being around can turn your loved one’s world upside down. Sadly, commitments like bills and mortgages don’t stop just because you’re no longer around to pay for them.
  9. Life Insurance is not for you… it’s from you. Some of the greatest gifts you can make in life are your time, the chance to make memories, your advice and the peace of mind that your loved ones will be safe even after you’re gone. That’s what life insurance is all about.
  10. Because life will go on after you’re gone, make it the life they deserve – your life insurance could pay off your mortgage, provide a deposit on a home for your children or maybe even go towards a wedding – a gift of love when you’re gone.

Life insurance starts from as little as £5 per month (based on a 30 year old non-smoker with £100,000 of life cover over 20 years) and you could have your family covered and financially protected with one phone call.

Lara is 45 and married with two girls; 11 and 2. She’s a full-time working Mum, having worked in Financial services for over 20 years. Lara is passionate about her girls and they form her full-time hobby – there isn’t much time for anything else! In her ‘spare’ time, she enjoys the gym as part of her reconditioning programme and recovery from Sepsis.

Protection plans with no investment element will have no cash in value at any time. If premiums are not maintained then cover will lapse.

Critical Illness plans may not cover all definitions of a critical illness. The definitions vary between product providers and will be described in the key features and policy document if you go ahead with a plan.